This project was based around the internal brand launches of both MyEva and Turo.
The poster campaign was designed to have maximum impact in a short amount of time.
The poster campaign was designed to have maximum impact in a short amount of time.
As this was in an office setting I decided to go with a movie poster concept as this would catch the eye as something unusual. I decided to utilise famous movie posters and characters and adapt them to a "coming soon" theme using teasers from the MyEva and Turo products.
